Meta is adding ‘paid features’ to Instagram, Facebook and WhatsApp
What premium users can expect
As per the report, the new subscription model is said to bring some exclusive tools and experiences such as anonymous story views on Instagram, AI-powered creative features like advanced video editing and content generation. Along with this, the paid subscription may also introduce some enhanced privacy and control options which can be used for managing accounts and interactions. The paid model may also offer early access to Meta’s next-generation AI agents which the company is developing its acquisition of Manus.All the above mentioned features are designed to appeal creators, businesses and also power users who want more control along with advanced functionality.
Why Meta is planning on introducing paid features
The report suggests that Meta’s decision to introduced paid model for its popular apps reflects on the boarder industry trend towards hybrid monetisation models. Meta rivals such as X and YouTube already offer premium tiers for verification, ad-free browsing and some exclusive tools. By bringing paid mode to Instagram, Facebook and WhatsApp, Meta aims to: * Diversify revenue streams beyond advertising.* Fund its growing investments in AI and infrastructure.* Offer differentiated experiences to users who want more than just the basics.
