Indian sports economy crosses $2 billion mark; cricket accounts for 89%
India’s sports economy has surged past $2 billion, driven by a 13.4% year-on-year increase to $2.13 billion. Cricket dominates, accounting for 89% of total receipts and a staggering Rs 16,704 crore. Emerging Sports’ share has contracted to 11%, with the postponement of the Indian Super League impacting growth.